Not only does having an SSL certificate make your visitors feel safe and boost your credibility in their eyes, Google is now penalizing a website’s search ranking if they do not have one. An SSL certificate enables an encrypted connection between your site and your visitors. It’s basically the same as sending a letter through the mail in an envelope. Not having an SSL certificate would be like sending that same letter through the mail without an envelope; open to anyone to see. Visitors don’t like that very much. Host your site with us and we’ll install and configure an SSL certificate with 256 bit encryption at no extra charge!